TO BE REGENERATIVE FOR THE SOUL, THE BODY AND THE PLANET
“Research is love for the world”
OUR CIRCULAR BUSINESS MODEL
We believe in the regeneration of resources
Respecting our resources is rooted in our heritage. Amarey was born from an inherited obsession with a bean. Growing up around coffee, constantly studying and researching its wonders, we developed a real relationship founded on respect.
The way we see coffee is the same we see all natural resources, aiming to create a positive impact is how we remain true to our values. We do this not only by designing our business based on a regenerative model, but by choosing to re-invest into projects that protect biodiveristy and restore the earth’s biosphere.
In Dr. Seuss words, “Unless someone like you cares a whole awful lot, nothing is going to get better. It’s not.”
Well, we care an awful lot.
We believe in people
We belive there is no innovation without collaboration. We hold an active effort to improve human welfare by giving back to the people, to the hands that work eveyday to produce our favorite drink. We cherish what we have and preserve all of our resources for those to come.
We believe in nature
We reject the traditional, extractive cycle of resources.
Ingredients that nourish our body from within, nourish our body from without as well. These ingredients are part of our everyday life, yet, the skincare industry relies on exotic, virgin and extractive resources that are a cause of deforestation.
We wanted to change that, so we decided to focus on ingredients that are functional by fact, not by trend.
Our extracts are made from the highest quality ingredients from Italy's food and beverage industry, that are for one reason of another unfit for them - but perfect for us.